While we share travel photos and life musings with a long list of virtual friends, the average person still only relies on a few people.

An image of a homeless boy doing his homework by the light of a McDonald's restaurant has inspired thousands of internet users.

One Direction is encouraging fans to share what they think about climate change and social inequality.

Women have found a wacky way to fight censorship of their breasts on social media, covering them with images of male nipples.

An Irish fitness blogger has posted a disturbing video on social media, revealing a black eye and saying her partner punched her in the face.

So many Russians are being killed or injured in pursuit of the perfect selfie that police have launched a public safety campaign.

Rugby fans are fuming after missing much of yesterday's All Blacks match in Samoa because of a glitch in Sky TV's app, Sky Go.

Young Aucklander Ruby Joy says her life was saved by the touching words of British literary star Julie Burchill, who recently lost her son to suicide.

Before you take your unfriend-number to heart, remember most of the people we connect with on Facebook are not, and were never, actually our friends.

You'll do much better in the 'likes' stakes if you are willing to wait until the optimal time to post on Facebook.

If a picture paints a thousand words, then what might a selfie say about you?

Prince Harry is right - selfies have to stop. Writer Alice Audley turned her back on them and says her life is better for it.

Facebook users will one day be able to send messages and posts telepathically, says founder Mark Zuckerberg.

Jacobs took the selfie of the side of his butt and body and posted it on Instagram for his 194,000 followers with the caption, "It's yours to try!".

New York police have issued a warning against new mobile phone cases that make it look like the user is carrying a gun.

The kind of food Facebook is advertising to teenagers is the subject of a study being done at the University of Auckland.

Ah, the pitfalls of 'Reply All' - six writers reveal the most embarrassing emails they wish they’d never sent.

US TV station NBC has been criticised for changing its logo in support of gay pride, despite its rainbow colour scheme remaining unchanged for almost 60 years.

Kim and Kanye's iconic wedding pic has been dethroned as the most 'liked' Instagram of all time - by one of her sisters.

Thanks to the rise in social media, it's never been easier for celebrities to brag about their lavish, pampered lifestyles and fabulously toned bodies.

Among the boons the internet has brought us have been the opportunities it provides to connoisseurs of gullibility, writes Paul Little.

First there was fat shaming, then slut shaming and skinny shaming. Now the internet is buzzing with makeup shaming, and women have found a unique way to respond.

Twitter is working on a marketing campaign to better explain how to use its services, people with knowledge of the effort said.

If you're a digital native you probably don't need to read this. If you don't know what a digital native is, you definitely do.

Instagram is the fastest-growing social network and the only place to see and be seen. Here are our six top tips to become popular on Instagram.

Supermodel Tyra Banks has shared a "raw and real" selfie on Instagram.

With digital pet therapy in mind, we have compiled our ten favourite cat videos - and as research suggests, there's no need for you to feel bad about it.

A new trend is blowing up on Chinese social media: The Belly Button Challenge. Here are five other unhealthy body image challenges that have taken over social media.

The trend has exploded on Chinese social media - and been criticised by those who point out it promotes unhealthy ideas about body image.